Facelift at 30–40: What Do Ukrainians Think? Survey Results

A facelift is no longer a procedure reserved only for older people. Worldwide, interest in early, minimally invasive rejuvenation techniques continues to grow — and Ukrainian audiences actively support this trend. We conducted a series of Instagram Stories polls to understand how people feel about facelifts, at what age they consider them, and which techniques seem the most acceptable.

Facelifting at 30–40: normal or too early?

The first question gathered 583 responses.

Most participants clearly support the idea of early facelifts:

• “It depends on the face, not on the age” – 426 votes

• “Absolutely normal” – 91 votes

• “Still too early, better to wait” – 61 votes

• “First time hearing it’s even possible” – 5 votes

In total, 89% of respondents do not consider a facelift at 30–40 inappropriate. This result fully aligns with the global trend of preventive aesthetics — preventive rejuvenation before pronounced aging signs appear.

Who voted: audience profile

The age-related question collected 693 responses:

• 36–45 years — 321 votes

• 46+ — 196 votes

• 26–35 — 157 votes

• Under 25 — 19 votes

Over 74% of participants are 35+, meaning the topic of rejuvenation is genuinely relevant to them. This group most accurately reflects the real interest in facelifting within the Ukrainian market.

Do people consider a facelift personally?

575 people answered this question, and the results were revealing:

• “Yes, I’m seriously thinking about it” – 283 votes

• “No, but I’m curious” – 231 votes

• “Yes, I’ve already had it done” – 14 votes

• “No, never” – 47 votes

In total, 514 people (89.4%) are either considering the procedure or are interested in it. This is an exceptionally high level of readiness and shows that surgical rejuvenation is no longer a taboo topic.

Light lift or full facelift?

What do people consider the best option? This question gathered 531 responses:

• Light facelift (mini-lift) – 338 votes

• Comprehensive facelift – 126 votes

• Hardware-based cosmetology only – 51 votes

• Not interested at all – 16 votes

Over 63% prefer light, minimally invasive procedures. This confirms the global trend of natural look and undetectable aesthetics, where patients want to look refreshed without drastic changes.

Who gets facelifts before 40 more often?

The final question received 589 responses:

• Women – 412 votes

• Men – 15 votes

• “It’s not about gender” – 88 votes

• “People don’t do it at that age” – 74 votes

Most respondents believe early facelifts are more common among women. At the same time, 15% noted that it’s not about gender but about individual anatomy. This matches global trends: the number of men interested in rejuvenation is growing every year, although still significantly smaller.

What do these results say about the market?

1.Normalization of early facelifts

Ukrainian audiences view facelifting much more calmly than 5–10 years ago. A facelift at 30–40 is perceived as a logical, preventive step.

2. Preference for minimally invasive techniques

Mini-lift, SMAS-lite, and other “light” methods are seen as optimal solutions. This category of procedures is actively developing in both Europe and the U.S.

3. High real demand

More than 89% of the audience is either considering or actively interested in facelifts. This creates a steadily growing demand for aesthetic surgery in the coming years.

4. Hardware cosmetology is not an alternative

Only 51 out of 531 chose hardware-based treatments as a primary rejuvenation method. This indicates a market shift toward structural surgical correction.

5. The gender gap is gradually narrowing

While most still associate facelifts with women, a notable share of respondents already think beyond gender stereotypes — a trend that aligns with global statistics.

Conclusion

The survey shows that facelifts at age 30–40 are perceived as normal, modern, and even desirable, especially in the form of minimally invasive procedures. The audience is ready for open discussion about plastic surgery, creating strong and growing demand that is expected to intensify in the coming years.